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Service Desirability

People (2)

Clatworthy, Simon

Professor

Simon is professor of interaction design at AHO and is responsible for the area of Service Design at the school.

Simon started working with interaction design using participatory design methods for the design of  control rooms in 1983. Since then his work has swung between research and professional consultancy. He built and led a successful multidisciplinary team at Telenor that developed future business concepts for mobile services and interactive TV. He has led a large Nordic ICT consultancy, run his own company and been in a dot.com start-up.

His research interests stem from his MBA in Design Management, and have very much focussed upon the role of design at the strategic and tactical levels of an organisation. His focus during the past years has been upon enabling organisations to create value from incorporating design into the innovation process. More recently he has started to focus upon how organisations should change such that they can better develop and support the delivery of memorable customer experiences. This bridges multiple disciplines from marketing, organisational design, change management and service design.

Simon is responsible for AHOs participation in the Centre for Service Innovation (CSI) and leads one of the major themes; Brand and Customer Experience.

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Morrison, Andrew

Professor

Andrew Morrison is Director of the Centre for Design Research at the Oslo School of Architecture and Design (AHO) in Norway and Professor of Interdisciplinary Design at the Institute of Design (IDE). As co-ordinator of research, Andrew takes part in and leads a range of design research projects. These cover Communication Design, dynamic interfaces and social media; RFID, mediation and activity; Service Design and innovation in leadership; electronic arts installation; narrative and mobile media; practice-based research/research by design; online research mediation and design research methods. Andrew also focuses on design writing, fiction and criticism.

He has been central to the ongoing redesign and teaching of the PhD school at AHO. He has supervised a dozen PhD students at AHO and others at the University of Oslo in design, media and education. Andrew is a member of the Research Committee and the Board of AHO. He was paper co-chair for Nordes 09, Engaging Artifacts, 3rd Nordic Design Research Conference (www.nordes.org) and been a board member of the Design research Society. He has published widely in journals, books and online and has a special research interest in online research mediation. He has edited and co-edited several collections of papers and chapters related to design and new media.

Formerly Andrew was an Associate Professor at the University of Oslo at the interdisciplinary research centre InterMedia where he led the Communication Design Group

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